Saturday, August 13, 2022

REVIEW of GROW YOUR BUSINESS WITH SOFTWARE

Months ago, I had the pleasure of being the guest on Luke Jean-Louis’s podcast.

Smart man, very nice. We had an engaging, intelligent conversation on air.

Recently, he sent me a slender paperback book, GROW YOUR BUSINESS WITH SOFTWARE, and I finally got the time to read it. I was impressed! In about 100 pages, Luke Jean-Louis marshaled hundreds of facts to convince business folk that more software use will mean more business, a lot more.

Who is he? Luke Jean-Louis “is an author, entrepreneur, and host of The Deep Voice Man Show podcast. He was born and raised in Manhattan. He received his MBA from Baruch College….” So says the book jacket, and the book’s well-written text demonstrates his English language skills and his comprehensive knowledge of using modern IT methods to expand business impact and profitability.

Topics highlighted include:

-          Review funnels

-          Chat widgets

-          Text message market

-          Missed call text backs

-          Email marketing

-          Virtual phone systems

-          Staying organized

Some examples of the stats he cites (and I am quoting him):

-          88% of online customers trust reviews as much as a personal recommendation.

-          38% said they were more likely to buy from a firm if it had live chat.

-          According to Twilio, 90% of customers prefer using messaging to communicate with businesses.

-          80% of business conversations occur over the phone.

-           Email continues to have the highest ROI and lowest cost of any marketing method.

-          Tweets with video have 10x more engagement.


Many more facts he presents will get his readers to rethink their marketing methods.

He offers his advice through Luke@BizThunder.com, or text: (646) 373-7105.

One can obtain an autographed copy of his book by visiting his website:

 https://bizthunder.com/product/growyourbusinesswithsoftware/

 and entering the promo code, "FREE22" at checkout.

I recommend this book highly. 

Douglas Winslow Cooper, PhD

Author of WRITE YOUR BOOK WITH ME

 

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